The modern Christmas is intrinsically linked with luxury. And it’s pretty clear why. The season is a time for celebration and joy. Indeed, little inspires joy more than the lustrous, the indulgent and the delicious! But how has luxury become such an important part of the midwinter celebration? And which are the best ways to indulge in a bit of luxury over this festive season?
Old Fashioned Luxury
Where does it all come from, this need for luxury at Christmastime? Well, just look back to Christmas Past, and midwinter English festivals. When the days are dark and the temperatures drop, humans have a tendency to desire a bit of light and comfort. So when the harvests had been newly taken in and food was abundant, it easily followed that December was the time for our most decadent of festivals!
Delectable Decor
Whether you are seeking luxurious inspiration for decorating your own home, or simply soaking up festive atmosphere, head to London’s most established department stores. Harrods and Harvey Nichols have Christmas window displays which are a destination in themselves. Then you get to shop for inspired luxury decor to boot! This year, Harrods boasts “The Kingdom of Christmas”. It’s a menagerie of luxury, with top end labels choosing animals (from a snow leopard to a zebra) to reflect their brand identity. Over at Harvey Nichols, enter a world of Hygee with Scandinavian inspired displays. Cedar slats and rustic foliage showcase luxury brands under lighting reminiscent of the Aurora Borealis.
Tantalising Treats
When it comes to our taste buds, festive luxury is at the top of the list. You may be shopping for luxury edible gifts, or adding a sprinkle of fine dining to your own table. Traditional favourite Fortnum & Mason is a must, here. Self billed as ‘Parcels of Joy’, a hamper from Fortnum’s never fails to bring a luxurious element to Christmas. Or experience some luxury seasonal spirit with a Festive Afternoon Tea at Claridge’s or The Ritz.
Perfect Pampering
For many of us, luxury is about self care. So why not prepare for the onslaught of festive events with some luxurious pampering. From day spas to single treatments, gifting yourself time and indulgence is the ultimate in festive luxury. Spend the day at the Bulgari Spa, or head to The House of Elemis for a quick fix. So whether you prefer a speed facial or getting away for the day, this type of luxury will set you up for the party season ahead.
Fabulous Festivity
Your luxury London Christmas is as much about festive experience as it is about flawless products and service. From the Winter Wonderland at Hyde Park to ice skating at Somerset House, it’s the experiences which build up to a perfect Christmas. Across London, there is a wealth of experiences which can add a touch of magic to your luxury Christmas.
Luxurious London
London, then, is a city bursting with luxury. How best to enjoy all of the destinations, shopping and celebration that is available across the city? Whether you are in town for a matter of days, weeks or months, a comfortable base is key. Not only this, but when true luxury is about relieving the mental load, a base that offers additional service is even better! So, for the ultimate luxurious Christmas, a serviced apartment could be the ideal solution. Located centrally in Knightsbridge, Mayfair or Kensington, festive destinations from Harrods to Hyde Park are a moment away. Your concierge, maid and even catering services stop any daily grind from detracting from your festive luxury.
This Christmas, put luxury high on your list. This might mean shopping ’til you drop, taking time out or indulging in the best treats. However you prefer your joy, luxury serviced apartments in London provide an ideal base.
